Apple Wallet and Google Wallet allow you to store loyalty cards on your phone. The customer adds the card via a QR code or link and can check it without installing an exclusive company application.

What are digital wallets?

These are operating system applications that organize digital cards and passes. In addition to compatible payment methods, they can store tickets, passes and loyalty cards.

Fidelize uses this space to provide the digital loyalty card of the company.

How to add a card?

  1. The customer scans the QR code or opens the membership link.
  2. Confirm the data requested by the programme.
  3. Choose the option to add to the available wallet.
  4. The card now appears in Apple Wallet or Google Wallet.

The exact process may vary depending on the device, system version, and wallet compatibility.

What does the customer find on the card?

01

Company identity

Name, image, colors and programme information.

02

Progress

Badges, points, balance, level or current benefit.

03

Rewards

Indication of what is available or remains to be achieved.

04

Identification

Code used by the team to validate the operation.

Apple Wallet and Google Wallet: what's the difference?

Apple WalletGoogle Wallet
PlatformCompatible Apple DevicesCompatible Android Devices
Card installationBy call or QR codeBy call or QR code
Progress queryOn the saved cardOn the saved card
Company's own applicationNot necessaryNot necessary

What changes for the company?

The company no longer depends on printing and delivering physical cards. You can update the programme, register visits and monitor activity through the Fidelize platform.

The digital wallet is the customer's point of contact; Programme management continues to be carried out by the company on the platform.

Put your brand in customers' wallets.

Create a programme compatible with Apple Wallet and Google Wallet.

Try it for free ↗

Content reviewed by the Fidelize.pt team · Updated on August 14, 2026.